The Paw Grocer Black Label Freeze-Dried Treats
Treat your furry family to something special with The Paw Grocer Black Label Freeze-Dried Treats! 🐾
Made for dogs and cats, the Black Label range features premium, single-ingredient treats that deliver natural flavour in every bite. Freeze-drying helps preserve the natural qualities of the ingredients, making these treats a delicious option for rewarding good behaviour, training sessions or adding a tasty boost to your pet’s meal.
Why Choose The Paw Grocer Black Label?
Single-ingredient options: Simple recipes featuring individual animal proteins.
Freeze-dried goodness: A convenient way to offer natural meat-based treats.
Great for training: Break into suitable pieces for rewarding your pet.
Meal-time enrichment: Can be offered as a treat or crumbled over food.
For dogs and cats: Selected varieties are suitable for both.
Available Varieties
The Black Label range includes options such as emu, kangaroo, beef kidney, beef heart, beef liver, duck heart, duck liver, goat offal, sardines and other protein varieties, subject to availability.
Feeding Guide
Feed as a treat alongside a complete and balanced diet. Always supervise your pet while feeding, provide fresh drinking water and store according to the packaging instructions.
Discover premium treats for your four-legged family at Macaw & Friends Pet Supplies.
🐱 LickiMat OH Bowl for Cats – Pink
Make mealtime more engaging and beneficial for your feline friend with the LickiMat OH Bowl for Cats. Designed to encourage licking, this innovative bowl helps promote calm behaviour while supporting your cat’s oral health and overall wellbeing.
The unique design allows your cat to enjoy wet food, raw food, treats, or soft foods while slowing down feeding and providing a soothing enrichment activity. Regular licking can help reduce stress and anxiety while encouraging healthy saliva production to support dental health.
✨ Key Features:
Designed specifically for cats
Encourages licking for calming and enrichment
Helps support oral and dental health
Suitable for wet food, raw food, treats, and soft foods
Can help reduce boredom, stress, and anxiety
Promotes slower feeding and increased enjoyment at mealtime
Durable, pet-safe construction
Easy to clean and maintain
Bright pink colour for a fun and stylish feeding accessory
Perfect for daily feeding, enrichment activities, and helping your cat stay relaxed and entertained.
🐱 Ocean Fish Recipe for Adult Cats
Treat your cat to the irresistible taste of real ocean fish while providing complete and balanced nutrition to support their overall health and wellbeing. Crafted with carefully selected ingredients, this premium recipe delivers high-quality protein, essential nutrients, and natural ingredients to help your feline thrive every day.
Rich in omega-3 fatty acids and protein, real ocean fish helps support muscle development, brain function, healthy skin, and a glossy coat. Combined with green-lipped mussel, sweet potato, and egg, this delicious formula promotes healthy joints, digestion, and vitality.
✨ Key Benefits:
Complete and balanced nutrition for adult cats
Made with real ocean fish for premium protein and flavour
Rich in omega-3 fatty acids to support skin, coat, and brain function
Supports healthy muscles and overall vitality
Green-lipped mussel provides a natural source of chondroitin for joint support
Chicory root offers natural prebiotics to support digestive health and gut balance
Egg provides highly digestible protein and essential amino acids
Choline helps support normal liver function
Yucca Schidigera helps reduce unpleasant litter tray odours naturally
Supports healthy skin, shiny fur, and active lifestyles
Give your cat a delicious seafood-inspired meal packed with the nutrition they need to look and feel their best.
🐱 Healthy Weight Management for Adult Cats
Help your cat maintain a healthy weight without compromising on nutrition or flavour. This reduced-calorie* premium kibble has been specially formulated for adult cats, providing high-quality protein and essential nutrients to support healthy weight management, lean muscle development, and overall wellbeing.
With a carefully balanced blend of protein and fibre, this recipe helps your cat feel fuller for longer, making it easier to manage their weight while keeping them satisfied after every meal.
✨ Key Benefits:
Specially formulated for healthy weight maintenance
Reduced calorie recipe* to support weight management
Real Australian chicken provides high-quality protein for strong muscles
Added L-carnitine supports fat metabolism and lean muscle development
Unique fibre blend helps promote satiety and reduce hunger between meals
Prebiotics and probiotics help support digestive health and gut balance
Hydrolysed chicken liver adds flavour along with essential vitamins and minerals
Egg provides highly digestible protein and essential amino acids
Choline supports normal liver function
Omega-3 and omega-6 fatty acids help support healthy joints, skin, and a shiny coat
Yucca Schidigera helps reduce unpleasant stool odours naturally
Perfect for adult cats that need support maintaining a healthy weight while enjoying a delicious, nutrient-rich diet.
🐱 Premium Indoor Cat Nutrition
Give your indoor cat the tailored nutrition they deserve with this delicious, nutrient-rich kibble specially formulated to support the unique needs of indoor felines. Packed with quality Australian ingredients, this complete and balanced diet helps maintain a healthy weight, supports digestion, and assists with reducing hairballs and litter tray odours.
Made with real Australian chicken, this recipe delivers high-quality protein and essential amino acids to help maintain strong muscles and overall wellbeing. Added L-carnitine supports a healthy metabolism and lean muscle condition, making it ideal for less active indoor cats.
✨ Key Benefits:
Specially formulated for indoor adult cats
Real Australian chicken for premium protein and muscle maintenance
High-fibre ingredients help reduce hairball formation
Supports healthy weight management
Added L-carnitine helps support metabolism and lean muscle mass
Yucca extract helps reduce unpleasant litter tray odours
Chicory root provides natural prebiotics to support digestive health
Egg supplies highly digestible protein and essential amino acids
Contains choline to support normal liver function
Natural sources of glucosamine and chondroitin help support healthy joints and cartilage
Omega-3 and omega-6 fatty acids promote healthy skin, coat, and joint function
Perfect for indoor cats who deserve complete nutrition that supports their health from nose to tail.
🐱 Complete Hairball Care for Adult Cats
Help your feline friend stay healthy and comfortable with this delicious, nutrient-rich kibble designed to support hairball management and overall wellbeing. Made with real Australian chicken, this complete and balanced recipe provides high-quality protein, essential fatty acids, vitamins, and minerals to keep your cat thriving.
A specialised high-fibre blend helps support healthy digestion and assists in reducing hairball formation, making it ideal for adult cats, especially those prone to hairballs.
✨ Key Benefits:
Real Australian chicken for strong muscles and healthy bones
High in protein for overall health and vitality
Supports hairball control with a unique fibre blend
Fish oil rich in EPA and DHA omega-3 fatty acids for healthy skin and a shiny coat
Green-lipped mussel provides a natural source of chondroitin to support joint health
Egg offers a complete source of essential amino acids and supports normal liver function
Added prebiotics and probiotics help maintain a healthy digestive system
Vitamin E, biotin, and zinc promote healthy skin and fur
Yucca Schidigera helps reduce unpleasant stool odours naturally
Give your cat the nutrition they need while helping to minimise hairballs and support a healthy, active lifestyle.
Complete and Balanced Nutrition for Adult Cats
Our premium grain-free kibble is crafted using real Australian chicken and kangaroo, providing your adult cat with the goodness of high-quality, natural ingredients. This tasty formula is designed to offer complete and balanced nutrition, ensuring your cat receives all the essential nutrients they need for a healthy and active life.
Selected Ingredients for Optimal Health
This recipe features a carefully curated selection of ingredients, including green-lipped mussel, sweet potato, chicken liver, and egg. Each component is chosen for its unique health benefits, helping your cat maintain strong bones and joints, supporting effective digestion, and promoting a glossy and healthy coat.
Grain-Free and Fibre-Rich
Instead of grains, we use sweet potato as a natural, rich source of fibre. This helps to promote healthy digestion and supports nutrient absorption, making it easier for your cat to get the most out of every meal.
High-Quality Australian Chicken
Real Australian chicken is an excellent protein source, packed full of the essential amino acids necessary for building and maintaining strong bones and muscles. The inclusion of hydrolysed chicken liver further boosts protein content, and provides a rich supply of vitamins, minerals, and a flavour cats simply love.
Lean and Nutritious Kangaroo Protein
We include real Australian kangaroo, a naturally lean and delicious protein source that’s high in zinc and iron. Zinc can contribute to healthy skin and fur, while iron supports the development of strong, healthy muscles.
Natural Odour Control
Yucca Schidigera extract is added to the formula as a natural odour fighter. This plant-based ingredient helps trap ammonia, reducing unpleasant smells in your cat’s stool and keeping your home fresher.
Omega-3s and Joint Support
Fish oil, a natural source of EPA and DHA omega-3 fatty acids, is included to promote healthy skin, a shiny coat, and agile joints. Green-lipped mussel, another key ingredient, is a natural source of chondroitin which may further support joint health.
Egg for Complete Protein and Liver Support
Egg provides an easily digestible protein boost, offering a complete set of essential amino acids—the building blocks of your cat’s body. Eggs are also a source of choline, which supports normal liver function.
🐱 Premium Nutrition for a Healthier, Happier Cat 🐱
Give your feline friend the nutrition they deserve with this delicious, Australian-made recipe featuring real chicken, essential vitamins, and minerals to support your cat's health every day.
Crafted to provide complete and balanced nutrition for adult cats, this tasty kibble combines high-quality ingredients including green-lipped mussel, chicken liver, eggs, and fish oil to help support strong bones, healthy joints, shiny coats, and optimal digestion.
✨ Key Features:✔️ Made with real Australian chicken✔️ Complete and balanced nutrition for adult cats✔️ Supports healthy skin and a glossy coat✔️ Helps maintain strong bones and muscles✔️ Contains green-lipped mussel for joint support✔️ Includes fish oil rich in Omega-3 fatty acids✔️ Easily digestible recipe with added egg protein✔️ Yucca Schidigera helps reduce stool odours
💙 Why Cats Love It:🐾 Real chicken provides high-quality protein and essential amino acids🐾 Hydrolysed chicken liver delivers irresistible flavour cats crave🐾 Eggs provide a complete source of amino acids and support liver health🐾 Fish oil helps maintain healthy skin, shiny fur, and flexible joints🐾 Green-lipped mussel supplies natural chondroitin for joint care🐾 Yucca extract helps minimise unpleasant litter tray odours
Whether your cat is an energetic explorer or a professional nap enthusiast, this nutrient-rich formula helps support their overall health and wellbeing from the inside out.
🐾 Make Mealtimes Easy with the FlexFeed Automatic Pet Feeder! 🐾
Never worry about missing your pet's mealtime again with the FlexFeed Automatic Pet Feeder. Perfect for busy pet parents, this smart feeder holds up to 2 litres of dry food and can keep your cat or small dog fed for up to two weeks.
With simple programming and no app required, you can schedule up to 8 meals or snacks per day and customise portion sizes to suit your pet's dietary needs. Whether you're at work, on a weekend away, or simply enjoying a sleep-in, your furry friend will always be fed on time.
✨ Features:✔️ 2L food capacity holds up to two weeks of dry food✔️ Program up to 8 meals per day✔️ 15 precise portion control settings✔️ Easy-to-use controls with no app required✔️ Airtight lid helps keep food fresh✔️ Includes food-saver pouches for added freshness✔️ Dishwasher-safe stainless steel bowl✔️ Power adaptor and battery backup for reliable feeding during power outages✔️ Record a personalised voice message to call your pet to dinner
💙 Benefits:🐱 Keeps your cat fed on a consistent schedule🐶 Ideal for small dogs and busy households🐾 Helps maintain portion control and healthy eating habits🏡 Provides peace of mind when you're away from home⚡ Continues feeding during power interruptions
📦 What's Included:• FlexFeed Automatic Pet Feeder• Stainless Steel Food Bowl• 2 Food-Saver Pouches• USB Power Cable• Wall Adapter• Quick Start Guide
Give your pet the routine they deserve while making life easier for yourself with the FlexFeed Automatic Pet Feeder.
Your smarty cats will love the challenge of the Rainy Day Puzzle & Play by Nina Ottosson. Cats bat at the pegs and swivel the rain drops to uncover the 14 hidden treat compartments. Adjust the difficulty of the puzzle to make it easier for beginners or more challenging for super smarty cats. Each puzzle comes with a Tips and Tricks info sheet to help you get the most out of your puzzle. Replace your standard bowl and feed your cat from the puzzle to engage their natural hunting and foraging instincts. The puzzle holds up to 1/4th cup of food, and is made with food safe materials that you can trust with your kitty.
great for curious cats :Stimulates cat's natural foraging instincts. Cats "hunt" for their reward by batting the pegs and swatting the rain drops to reveal hidden treats.
replace your bowl:Treat puzzles can be used for daily feeding to encourage a healthy eating pace. Puzzle holds up to 1/4 cup of food.
keeps cats busy:14 hidden treat compartments keep cats occupied. Adjust the difficulty of the puzzle as your kitty learns. For beginners place the treats in the cups for easier play; for increased difficulty place treats in the hole of the peg piece so cats have to slide the peg to reach the treats.
bpa pvc & phthalate free:Made with food safe materials that you can trust with your kitty.
no removable parts:for safer play and easy cleaning; never worry about losing play pieces!
Nourish your feline friend with our premium selection of cat food and treats. From nutritious dry food and wet food to healthy treats and dental snacks, we provide quality nutrition for cats of all ages and breeds.